Taiwan-based Kymco are one of the world leaders in the production of affordable scooters, motorcycles and ATVs (all terrain vehicles). They have an increasing presence in the UK market - and Rowan have been working with them to boost awareness and sales across a range of specific target markets.
We have developed a number of press ads which clearly position Kymco and present compelling propositions to the younger marketplace.
Rowan has created a more exciting, performance led image for the Super 8 scooter, targeted at males aged 16-24 years. For the Like 125 we have ‘wowed’ the female market with stylish photography and a ‘lifestyle’ approach. The advertising has been partnered with point of sale to move the Kymco image into top gear and generate new excitement about the brand. We’re looking forward to revving up sales for Kymco and their UK dealership network!
⇒ View Kymco Work Samples
Here are some of our older news items...